An Engaging Workshop on Creating Impactful Editorial Photography and Video Content for PR.
Join us at our highly informative and engaging in-person workshop that is set to be an enriching experience delivered by seasoned industry experts. This session has been thoughtfully designed to be intensive and packed with insightful sessions, where you can glean invaluable insights and knowledge.
Speakers
Assignments
PA Media Assignments
PA Media
What will you learn?
This workshop provides a unique chance to access exclusive insights into the preferences of Picture and Video Editors. Gain valuable tips on crafting Picture-Perfect Moments by delving into the secrets of impactful images that captivate both online and print audiences. Through these interactive sessions, we will highlight the best practices and techniques employed by seasoned professionals in creating and delivering effective PR content. This knowledge equips you with the tools and strategies to promote your brand effectively, ensuring you achieve your desired outcomes.
Who is it for?
PR and Communications professionals at all levels who would like to remain abreast of the latest trends and refresh their PR photography, and Video knowledge.
What to expect?
- What picture and video editors want to see
- The theory behind a picture: composition, art, and beauty
- The law: image rights for public/private shoots and social media
- What makes an editorial photo and video
- Branding, and how to include it in your editorial content
- Top tips for selling-in content to news desks
- Practical exercises and networking
Continental breakfast provided on arrival